How Prince Harry really feels about Meghan Markle’s As Ever brand

Prince Harry is one “proud” husband.

The Duke of Sussex explained he has loved watching his wife, Meghan Markle, step back into the business world by launching her lifestyle series, ‘With Love, Meghan,” and her As Ever brand.

“I am so happy for my wife and fully support absolutely everything she’s done and continues to do,” Harry, 40, told People in an interview published Wednesday. “I’m incredibly proud.”

Markle, 43, first revealed she was working on a lifestyle brand in March 2024, which she kept a secret for over two years.

The brand was originally named American Riviera Orchard, however, Markle was forced to pivot following several trademark setbacks.

After nearly one year of anticipation, the “accessible and affordable” products, ranging from honey to tea and jams, finally hit the market earlier this month — and sold out in less than an hour.

Harry and Markle, who tied the knot in 2018, recently celebrated her achievements with a sun-soaked spring break getaway with their children, Prince Archie, 5, and Princess Lilibet, 3, People reported.

An insider told the outlet that the two kids are the center of the couple’s world, which they lovingly call “their happy bubble.”

“The kids are adorable. They’re incredibly smart, articulate, and fun,” the insider said.

While Markle saw lots of success in the lifestyle space, the “Suits” alum has a lot more up her sleeve.

The Duchess of Sussex also recently launched a new Lemonada Media podcast, “Confessions of a Female Founder,” which premiered on April 8.

Then, earlier this month, Fortune reported that Markle’s latest venture was more behind the scenes.

The mother of two invested in a women’s health start-up called Midi Health, which gives a virtual platform to those 35 and over experiencing menopause-related symptoms.

Markle now owns a stake in the company, which has raised over $103 million in funding thanks in part to her contributions.

Other notable investors include Amy Schumer, Connie Britton, designer Tory Burch and former Vice President Kamala Harris’ niece Maya Harris.

This isn’t Markle’s first time acting as an “angel investor,” as she financially backed the coffee brand Clevr, haircare brand Highbrow Hippie and Cesta Collective, known for their signature basket bags handwoven by women in Rwanda.

In an August 2024 interview with the New York Times, the former royal revealed she has nearly 10 brands in her portfolio.

“Investing in them has helped me line up for this chapter where I’m investing in myself,” she told the outlet.