Music
Justin Bieber scores ‘groundbreaking’ $10M Coachella payday — all on his own
Justin Bieber reportedly scored a $10 million payday to headline the 2025 Coachella Music Festival without the help of an agent.
“It’s a groundbreaking move for a headliner, and it’s something he built entirely on his own,” an insider told Rolling Stone Wednesday.
“Between headlining Coachella and the success of [his album] ‘Swag,’ it’s clear this is the start of an exciting new era for Justin — one where he’s fully in the driver’s seat,” the source added.
The insider shared that Bieber, 31, secured the multimillion-dollar deal with Goldenvoice, the festival’s promoter, and will receive $5 million per weekend.
It was also reported that the payment is in line with top headliners for the music festival.
Reps for the Grammy winner and Goldenvoice weren’t immediately available to Page Six for comment.
Bieber hasn’t worked with a manager since he parted ways with Scooter Braun in 2023 after about 15 years.
In July, the “Baby” singer settled a financial dispute with the businessman, 44, paying the latter’s company, Hybe, more than $8,806,000.
Braun — who retired from the music industry in 2024 — had given the pop star a loan in 2022 to pay back part of a $40 million advance given by the entertainment company Anschutz Entertainment Group (AEG) to fund Bieber’s then-canceled “Justice” tour.
Earlier this week, Bieber was announced as a headliner for Coachella alongside Sabrina Carpenter, Karol G and Anyma.
The highly anticipated annual music festival is scheduled for April 10 to 12 and April 17 to 19 in Indio, Calif.
Bieber celebrated the milestone by sharing the festival’s lineup via Instagram on Monday, captioning it “Member used to drive a Yukon,” referring to his recent hit from his “Swag” album.
The hitmaker’s wife, Hailey Bieber, followed up in the caption with lyrics from the song, writing, “IN THE CITAYYY.”
Justin surprised fans when he released his seventh studio album, “Swag,” on July 11.
The album was the “Peaches” singer’s first album drop since 2021, when he released “Justice.”
Justin then released a 44-track album, “Swag II,” on Sept. 5.
The album honored his relationship with Hailey, 28, with several tracks, including “I Do,” “I Think You’re Special” and “Mother in You.”
In “Mother in You,” he also highlighted their one-year-old son, Jack Blues.
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