Gossip
Media exec Ashley Bekton plots ‘all female’ takeover of Casey Wasserman’s agency
It’s the return of girl power.
Now that Casey Wasserman has announced he is selling his entertainment agency, it’s open season for bids – and a possible female takeover.
Media exec Ashley Bekton is positioning herself as a contender, Page Six has exclusively learned.
The founder and CEO of Bekton Media Group has quietly been assembling an all women investor consortium to place a bid on the Wasserman Agency, a source familiar with Bekton’s efforts told Page Six.
“It’s serious capital,” they further described her consortium, which we hear consists of powerful female players in finance, entertainment, and “sports ownership circles.”
“There’s no more direct way to make change than ownership. Given everything that’s come to light, it’s not just important that a woman-owned agency exists at this level — it’s overdue and this is a spectacular opportunity,” they said.
Wasserman announced he was putting his company up for sale after his name surfaced in the Jeffrey Epstein files – including steamy, flirtatious emails he exchanged with the dead pedophile’s accomplice, Ghislaine Maxwell. His connection has caused famous clients like Orville Peck, Laufey, and Chappell Roan, to publicly denounce him and walk away from his company.
We’re told Bekton likes to keep a low profile, but “has been working the phones” since the max exodus of clients.
She feels “a women-led ownership group stepping in at this particular moment – as the industry reckons with who knew what and when in Epstein’s orbit – would represent a consequential power shift in Hollywood in a generation,” the first source concluded of Bekton’s motive.
Roan announced her exit from Wasserman’s talent agency last week, writing in an Instagram post, “Artists deserve representation that aligns with their values and supports their safety and dignity.”
She further explained, “This decision reflects my belief that meaningful change in our industry requires accountability and leadership that earns trust.”
Sources previously told Page Six Wasserman was initially being flippant about his Epstein connection. He had privately “been telling people it’s no big deal… he doesn’t understand what people are so pissed off about,” an insider told us.
His tune changed once he saw the wave of clients fleeing.
“I’m deeply sorry that my past personal mistakes have caused you so much discomfort,” Wasserman reportedly wrote in a memo to staff. “It’s not fair to you, and it’s not fair to the clients and partners we represent so vigorously and care so deeply about.”
A rep for Wasserman declined to comment.
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