Celebrity
Post Malone strips down to his underwear for country-themed Skims ad
Yeehaw.
Post Malone stripped down to his underwear for a country-themed Skims ad, serving as the brand’s newest face of the men’s line.
Founder Kim Kardashian, took to Instagram Tuesday to share the news, posting a video as well as still shots of the musician rocking the label’s “relaxed, comfort-driven silhouettes” in camo print.
The footage showed Malone, 30, driving a tractor, riding a horse, getting out of a pickup truck and fishing in a stream on a Utah ranch.
“Everybody’s wearing Skims,” the rapper-turned-country singer, who’s been sporting a more low-key sense of style in recent years, said from atop a horse.
Throughout the visual, Malone is seen wearing Skims Men’s new styles, including a zip-up hoodie ($188), relaxed hoodie ($176), joggers ($166), shorts ($112), T-shirt ($54) and even the boxer briefs ($28).
The accompanying photos showed the “Sunflower” hitmaker modeling the clothing in the same rugged backdrop.
“Post-ing up! 🐴 (sorry couldn’t help myself 🤓),” Kate Hudson commented beneath the post.
Khloé Kardashian gushed, “Okkkkkk Post 👏👏👏👏👏.”
In a press release for the collection, Malone said, “I’m all about comfort and feeling good in what I wear. These pieces are fun; the camo especially stands out to me. I’ve always been into camo.”
According to Kardashian, the “Better Now” artist “truly embodies the spirit of the Skims Man with his effortless energy and style, which really shine through in this campaign.”
The new collection will be available to shop on Thursday, Aug. 21 — and is sure to sell out quickly as tons of women also raved about the products in the comment section.
Kardashian, 44, launched the men’s Skims line in October 2023 with an underwear campaign starring professional athletes and has since tapped Usher, Patrick Mahomes and more.
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