Music
The truth behind Kanye West’s second name change revealed

Kanye West did not change his name for a second time despite online documentation stating otherwise.
“There is no ‘Ye Ye,’” the “Heartless” rapper’s rep told Page Six on Monday.
The misunderstanding was due to “an oddity created by an online form that required something in both first name and last name fields,” West’s spokesperson explained.
Reps for West, 48, did not immediately respond to Page Six’s request for comment.
Last week, Page Six obtained business documents filed in California by West’s chief financial officer, Hussain Lalani, under the name “Ye Ye.”
The new moniker was listed under “manager or member name” on the rapper’s businesses, including Yeezy Record Label, LLC and Yeezy Apparel.
Previous documents listed his name as “Ye West.”
The “Bound 2” rapper announced in 2018 that he wanted people to call him “Ye” instead of Kanye West.
“the being formally known as Kanye West. I am YE,” he declared via X.
West filed legal paperwork to make the name change permanent in 2021, citing “personal reasons.”
Despite the change, the “All of the Lights” rapper has still been referred to by his former name in the music industry.
In March 2024, his former chief of staff Milo Yiannopoulos demanded West be called “Ye” rather than his “slave name” in a letter obtained by Page Six.
“Ye is one of the most recognizable people in the world, on par with presidents and popes,” Yiannopoulos wrote.
“He didn’t take the decision to change his name, potentially sacrificing some of the immense value captured by the brand of ‘Kanye West,’ lightly. The change was made fully, legally, and permanently. This is who he is now. His name is Ye.”
The dad of four shared on X earlier this month that he would be deleting his @kanyewest account and starting “a ye account.”
Read the full article here

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