Tom Brady gifted son Benjamin blinged-out diamond watch before rocking $740K timepiece to Super Bowl 2025

Tom Brady made sure that his son Benjamin was “iced out” for Super Bowl 2025.

The former New England Patriots quarterback was seen presenting the 15-year-old with a diamond watch in a recap video from the big game shared to YouTube Monday.

“Alright, Benny, close your eyes and put your wrist out. Don’t look,” Brady instructed, before putting the blinged-out accessory on the teen’s wrist.

With his eyes closed, Benjamin said the watch felt “shiny” on his wrist.

“OK, look!” the Super Bowl champion then told his son, who replied, “Woah!”

“Yo!” Benjamin exclaimed as he showed off the diamond watch for the camera, while his friend chimed in, “Benny’s iced out!”

Brady then admired his gift, saying, “That’s crazy!”

The video then showed the retired NFL star, 47, on a FaceTime call with his 17-year-old son, Jack.

Brady shares Benjamin and daughter Vivian with his ex-wife, Gisele Bündchen, while he shares Jack with ex-girlfriend Bridget Moynahan.

Jack was in New York as the Kansas City Chiefs played the Philadelphia Eagles in New Orleans on Feb. 9.

Before Brady left his hotel room to head to Caesars Superdome for his Fox commentator duties, he shared a heartfelt moment with Benjamin.

“I love you,” Brady said to his son. Benjamin echoed, “I love you too,” as they shared an embrace.

The former quarterback made headlines during the Super Bowl as he also rocked an extravagant watch on the sidelines.

Brady’s Jacob & Co. Caviar Tourbillon in Yellow Sapphires timepiece was valued at a jaw-dropping $740,000.

The watch was set with 338 baguette- and rose-cut yellow sapphires totaling nearly 49 carats, along with 338 brilliant-cut diamonds.

He flaunted the watch in his YouTube vlog, joking that it was just “a little something.”

For the big game, Brady also wore a grey suit paired with a black tie and black sunglasses.