Kristin Juszczyk brings these essentials to every 49ers game

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Kristin Juszczyk’s hand-sewn designs are a common thread between some of the NFL’s biggest names.

But while the 49ers WAG stitches custom creations for everyone from Taylor Swift to Olivia Culpo — in addition to running her own clothing line, Off Season — her journey all started with a pair of DIY Halloween costumes.

“[My husband Kyle and I] were going to a ‘49ers Halloween party, and I really wanted to be Justin and Britney from the VMAs,” the self-taught designer tells Page Six Style.

“I bought a bunch of discounted denim and just started cutting it up and playing around. It just felt like I was on autopilot.”

The star’s since turned her passion into a full-blown operation — so much so, she’s treating her husband’s pre-season as her own “sewing training camp” this year.

While only time will tell which designs she has up her sleeve — she coyly tells us her favorite is for someone she’s “really excited for” — she’s also working with Verizon Business on its Small Business Training Camp to mentor 20 lucky entrepreneurs this pre-season.

“Everyone can learn from each other and there’s just an [infinite] amount of creativity out there,” she says. 

With NFL kickoff coming up soon, designs and business advice aren’t the only thing she’s prepping. Read on for all the products she packs on game days — from a cooling neck fan to a “flawless” setting powder.

“On a hot day, you’ll see me with a fan around my neck … especially at Levi Stadium when you’re in the sun, it can get toasty.”

“[I’m wearing] either Off Season or a custom piece that I make. I try every single week to make a new custom piece.”

“I bring my G7X camera anytime I go to games.”

“I’ll always bring a compact powder with me, and if I’m feeling really prepared, I’ll bring a brush. On game days, it’s a long day. I usually get ready really early. We always have family or friends in town and then we don’t get home until super late because we go watch the boys warm up on the field. Then we stay even later because they’re showering [and] they’re doing podium and interviews.”

“I don’t go anywhere without my lip liner.”

“There’s a [brand] of stadium bags that I always use, and I love the founder of it. She’s fantastic.”

Why Trust Page Six Style Shopping

This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.